American Blackout, a chilling vision of the United States without electricity we made for National Geographic Channel, has been honored with a silver award in the North America promaxbda awards in the “Program Promotion Website” category.
PromaxBDA leads the global community of those passionately engaged in the marketing of television and video content on all platforms, inspiring creativity, driving innovation and honoring excellence. The association represents more than 10,000 companies and individuals at every major media organization, marketing agency, research company, strategic and creative vendor, and technology provider, and is considered to be among the leading global resources for education, community, creative inspiration and career development in the media and media marketing sectors.
Throughout the world, the PromaxBDA Awards competitions stand for marketing excellence in the media marketing space and collectively, through its numerous regional and sector-specific competitions, are regarded as the most prestigious awards for creative endeavor in this field.
Spanning ten days of a nationwide blackout, www.survivetheblackout.com is a visually-striking tour through a country in chaos, offering a wealth of original content that enhances the American Blackout experience. We crafted a photorealistic world in the midst of crumbling and gave curious voyeurs the ability to watch society’s deterioration unfold a day at a time.
Exploring these thoroughly-researched elements not only gave viewers a sense of the danger that an extended blackout would present, but it also revealed valuable information and tips that could literally mean the difference between life and death during a disaster scenario. Learn more about the project in our portfolio.